Web design and development for an improved online presence
Insieme is a web design agency based in Split that offers top-notch solutions to enhance your online presence. Our expertise in staying up-to-date with the latest technological trends ensures that your website is both modern and attractive.
We’re proud to say that we’ve been in this industry since 2005, which means we’ve been successfully collaborating with our clients for nearly two decades to help them achieve their online goals
With us, your requirements come first. We will turn them into reality within agreed-upon deadlines. Additionally, our support doesn’t end after the project is completed. We continuously monitor the performance of your website and adjust the strategy to keep it relevant and competitive.
If you want to showcase your business through modern, optimized websites, please feel free to contact us. We look forward to collaborating with you to achieve your goals and stand out from the competition.
Why choose us?
There are many agencies for development and design, but by choosing us, you get a partner who will pay attention to your goals and help you achieve the desired results.
This will enable you to achieve the highest return on your marketing investment. We understand how your industry operates and what you want to achieve. That’s why we will offer you fresh ideas and customized strategies to meet your objectives. Our projects are characterized by fast loading times, high search engine rankings, and adherence to web standards to ensure an excellent user experience.
Unique solutions for every client
When it comes to web design, we create unique websites tailored to each client. Our experienced team strives to ensure that your website not only looks appealing but is also highly functional and contributes to achieving your business goals.
Every website we build incorporates the latest technological innovations and practices to be fast, secure, and responsive on various devices. Web design is our passion, and we work with dedication to provide you with a website that will help you achieve online success.
We utilize open-source content management platforms to reduce your costs and provide greater flexibility. Additionally, we design web solutions with various features and functionalities to fully cater to your needs.
We take pride in collaborating with clients from various industries, such as tourism, sports, education, healthcare, and professional services. Our extensive experience enables us to understand different sectors and develop unique solutions for each client. Our goal is to position your company as an industry leader and present your brand in the best light.
When you work with us, you can expect creative and original design proposals tailored to your business and target audience. Our purpose is to create a website that captures attention, is easy to navigate, and provides an outstanding user experience.
Web development process
Prior to commencing web development, we prioritize thorough consultations with all stakeholders involved. We gather essential information, including images, catalogs, and price lists of your products and services. Collaboratively, we will shape the visual identity of your page.
In the event that you don’t have a specific vision for your webpage appearance, we offer innovative design solutions. Our team will craft a distinctive web design that reflects your brand. Throughout the creation process, our clients actively participate and have the opportunity to review and provide feedback on the proposed solution at every stage of the project. Design and content adjustments are made in close collaboration with the client, ensuring their preferences are accommodated.
Gathering information, choosing the main goals and target audience
This phase initiates with comprehensive research to identify the intended audience, project goals, and target demographic. Through close collaboration with the client, we determine the optimal development strategy, project pricing, and creation timeline.
The website design is customized based on its type and target audience. Simultaneously, an SEO strategy is devised to achieve optimal positioning in search results. This entails researching the target audience and their interests, enabling us to select the most suitable design style.
Prior to commencing the creation process, it is essential to agree upon the layout of all sub-pages and categories (sitemap). A meticulous plan is formulated, outlining the topics to be covered and how the content will be presented to users. Additionally, a visual “framework” is developed to represent the user interface.
With the page structure in place, we establish the interrelationships between internal pages and/or categories, ensuring visitors can easily access the desired information.
Thorough research is conducted on the target audience, including their interests, age, and gender. This aids in determining key information that is of interest to visitors, enabling us to highlight it effectively. By assimilating and processing this information, we create a detailed website plan.
Web design and adding content to site
During this stage, the website undergoes its transformation, encompassing web design, colour selection, logo placement, menu creation, and the incorporation of visual content such as images, texts, videos, and catalogues. Furthermore, the elements are optimized for search engine optimization (SEO).
Throughout this phase, clients have the opportunity to observe the construction process and request modifications as needed. In the case of a site redesign, the entire creation process is conducted on a test server. Initially, an internal page template is designed, which serves as a foundation for other sub-pages. Effective communication with the client is paramount during this step to ensure all necessary adjustments are made accordingly.
Once the development phase of the project concludes, the testing stage commences. Prior to making the site accessible to visitors, a thorough review of all materials is conducted, and tests are executed across various browsers such as Google Chrome, Mozilla Firefox, MS Edge, Opera, and Safari.
The responsive design is scrutinized on diverse devices, and any identified errors are rectified. Once the website successfully passes the testing phase, it is then delivered to the client for the final inspection.
Launching a website
At this final stage, the site, upon receiving your approval, becomes accessible to visitors across the globe. Internet browsers are informed of its existence, and links are strategically placed on social network profiles. Additionally, during this step, the Google Analytics tool is configured to provide comprehensive tracking and analysis of visits.
Responsive web design
Responsive web design (RWD) is a design approach that enables pages to seamlessly adapt to various devices, including desktop computers, laptops, smartphones, and tablets.
By employing RWD techniques, your web-pages are able to adjust the layout of elements based on the screen size of the device being used. For instance, on desktop computers, content can be arranged in multiple columns side by side. On the other hand, when accessed on mobile devices, the same content will be displayed in a single column stacked vertically.
Advantages of responsive design
Ensuring that the development aligns with the user’s environment, encompassing screen size, orientation, and platform, is crucial. The objective of responsive web design (RWD) is to deliver a delightful and intuitive experience to all visitors, regardless of the platform they use. It has become a standard practice to establish consistent and tailored user experiences across all devices, even those that have yet to be manufactured. By prioritizing a superior user experience, businesses can boost conversions and foster growth, especially in the current landscape where over 65% of visits originate from mobile devices.
With the rising number of Internet users accessing page through tablets and smartphones, it becomes increasingly vital to have a site that is accessible on all devices. Websites that embrace this approach typically achieve better search engine rankings compared to traditional ones.