That is why we began with strong foundations. Clear and well-structured product categories such as exterior care, interior care, disinfection and winter solutions, bodywork and paint protection, and additional accessories. It may sound straightforward, but when customers want to make quick and confident purchasing decisions, every word and every visual element matters. After all, no one enjoys wandering through a website while searching for the right paint shine product.
The web shop was built on WooCommerce, a platform well suited for larger product catalogs and flexible enough to allow the client to manage products independently, without feeling like they need to “code the universe”. WooCommerce provides that ideal balance where technology does its job quietly in the background, while the user experience remains smooth and intuitive.
From an SEO perspective, the platform integrates seamlessly with search engine requirements. Products are not only presented clearly but are also structured to rank exactly where customers expect to find them. There is no magic involved, just solid logic, clean architecture, and a stable web shop foundation. Navigation, search functionality, and product descriptions were carefully connected so the website naturally guides users through the offer.
These details may seem small, but clarity often determines whether a customer will return. IB PROCARE ONE now has a web shop that does more than sell products. It explains, advises, and builds trust. Almost as if the website is quietly saying, “This is the right product for your car”, without any aggressive sales pressure.
Overall, the Supagard web shop for IB PROCARE ONE d.o.o. has become a place where professional Supagard standards meet a simple and efficient online shopping experience. And that is often the real difference maker: technology that stays out of the way and content that communicates clearly, confidently, and without rush.
Technologies: WordPress CMS, responsive web design, WooCommerce, PHP, HTML
